Beirut, Lebanon — writing code since 1994

00 — The short version

Most people pick a career.
I built six.

image placeholder — portrait / hero shot

I wrote my first line of code at 10 and sold my first website at 13 — to a shipping company, before most of Lebanon was even online. I built the country's first school website, and by 15 I was co-hosting a thrice-weekly IT show on Voice of Lebanon radio and presenting the computer segment on Future TV's Noah's Arc.

Three decades later, the careers multiplied but the habit never changed: build the thing, ship the thing. Today I run XTND, a development agency trusted across MENA; operate four ventures in parallel; teach coding & AI at university; fly drones and cut films that rack up millions of organic views; spent fifteen years putting on some of Lebanon's biggest rock shows; and live the rest outdoors — parkour, freediving, mountains.

Different stages. Same craft: obsessive making.

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years writing code
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projects shipped
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awards won
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parallel careers
A life in fast-forward

Thirty years,
still shipping.

1994

First lines of code, age 10 — scripting on the family computer, then taking it apart to see why it worked.

1997

First website sold, age 13 — to a shipping company. One of the first web developers in Lebanon.

1998

Built Lebanon's first school website, then ran a freelance dev business all through school.

1999

Hired by DiscoverLebanon at 15 — which led to co-hosting an IT radio show on Voice of Lebanon and presenting on Future TV's Noah's Arc.

2003

Started organizing events and engineering live sound — the seed of Rockring and fifteen years of concerts.

2009

Joined Ayna Corp as lead developer — and won first place at Beirut's first Startup Weekend.

2011

Quit the day job. Co-founded a dev & design studio with two bandmates — the company that became XTND.

2013–15 award streak

Swept the Arabnet Developer Tournaments — Lebanon and regional Middle East titles, back to back.

2020 co-founded

Moviegoers — Lebanon's top cinema app, machine-learning showtimes, premieres & competitions.

2024 founded

Appventure — the AI-matched social discovery app. Find your people, find your adventure.

2025 founded

BlazeMaster — the foodie career turns into a product: my own small-batch hot sauce brand.

2025 founded

CareFlow — AI-powered healthcare & clinic management for modern medical practices.

Now

XTND + four ventures, a university classroom, a drone in the air, a bass in the corner, and a cliff queued for the weekend — all running in parallel.

Career 01 — Code

The agency:
XTND.

est. as Grind, 2011 · Beirut → MENA

image placeholder — career 01 · code

"We believe in code." XTND is a full-fledged digital agency focused on technology & development — web, mobile, e-commerce, and custom platforms for startups and enterprise across MENA. We bridge business vision and technical execution: architecture, scale, security and UX decided properly, then built.

In the AI era our manifesto is simple: anyone can prompt, few can build. Three decades of engineering experience, driving today's AI tooling — not the other way around.

Web & MobileE-commerceCustom PlatformsStartup CoachingAI EngineeringSEO & Social
xtnd.io

Selected builds

  • PwC — national events platform for the KSA government & internal PM apps
  • Patchi — worldwide multistore e-commerce
  • Opel & Mazda — digitized car-buying platforms
  • Streach — patented mobility-AI measuring offline ad reach
  • LiveLoveRecycle — Uber-style recycling logistics, 60+ drivers
PwCLive Love BeirutLibanPostMzaar Ski ResortMattaMazdaCinemallM2USJMaxime ChayaOpelCosmocityESA Business SchoolSouk el AkelRodgeBlédinangnoAtamianMix FMPatchiIPT PowerTech
Career 02 — Ventures

Four bets,
running live.

founder & builder, not just backer

image placeholder — career 02 · ventures

Products I founded and engineer myself — each one solving a problem I personally ran into.

Appventure

Social Discovery · AI

Find your people, find your adventure. A one-of-a-kind social discovery app that builds your "vibe profile" and AI-matches you with people and activities you'll actually love — hikes, climbs, surf trips — with full organizer tools: bookings, payments, AI audience boosts and event galleries.

getappventure.com →

Moviegoers

Cinema · ML

Lebanon's top cinema app. Machine learning blends real-time showtimes, your location, availability and even traffic to surface the best screening near you — plus reviews, premieres, competitions and a smart subscription with personalized discounts.

moviegoers.me →

CareFlow

HealthTech · AI

An advanced AI-powered practice management system for clinics and physiotherapy practices — appointments, patient records, billing, analytics and AI-assisted workflows, built to run a modern medical practice end to end.

careflw.com →

BlazeMaster

Hot Sauce · Craft

The foodie career turned product. Born from years of obsessive cooking, BlazeMaster is my own hot sauce brand — small-batch heat, engineered with the same care as everything else I ship. Yes, the entrepreneur thing applies to chili too.

blazemaster.shop →
Career 03 — Film & Flight

Stories shot
from above.

videographer · drone pilot

image placeholder — career 03 · film & flight

Professional videographer and drone pilot, working with brands to craft films people actually choose to watch. From concept to final cut — aerials, edits, color, sound — I've directed and shot countless viral videos reaching several millions of organic views, no ad budget required.

0M+
organic views & counting
Brand·work
campaigns & launch films
Aerials·
licensed drone cinematography
Viral·cuts
edits built to be shared
Career 04 — Sound & Stage

Fifteen years
of loud.

rockring · blood ink · sound engineer

image placeholder — career 04 · sound & stage

Under Rockring, I spent fifteen years organizing some of the biggest rock and metal concerts in Lebanon — booking international artists, engineering live sound, and serving as Lebanon's national director for the Global Battle of the Bands, the world's largest band competition.

On the other side of the mixing desk, I was one of the country's best-known bassists with my band Blood Ink — two albums, and one of the most popular rock/metal acts in the region.

Stage receipts

  • Metal Hammer feature — a two-page spread in the world's biggest rock magazine covering our shows
  • HAIL! in Beirut — brought the supergroup of Megadeth, Sepultura, Slayer & Judas Priest members to Lebanon
  • GBOB national director — Lebanon's official lead for the world's largest band contest
  • Blood Ink — bassist, two albums released

"The organisation is first class… the promoters who brought us over, Rockring, are keen to bring more bands over. They impressed us all."

— Metal Hammer, on the HAIL! show in Beirut
Career 05 — Classroom

Paying the
craft forward.

university professor · coding & ai

image placeholder — career 05 · classroom

I learned to code by taking things apart, reading everything, and failing fast — there was no one to teach it in 1994. Now there is. As a university professor I teach coding and AI, bringing thirty years of shipping real products into the classroom: less theory-for-theory's-sake, more "here's how it breaks in production." The goal is simple — make sure the next generation of Lebanese engineers gets the opportunities mine had to invent.

Career 06 — Adventure

Built for
freedom.

@roydtriptv · always outside

image placeholder — career 06 · adventure

I didn't build five businesses to stay busy — I built them to buy back my time. No 9-to-6, no waiting for retirement to start living. If the snow is good, I'm on the mountain. If the sea is calm, I'm under it. Life first; the work is engineered around it.

Parkour, snowboarding, wakeboarding, freediving, mountaineering, cliff jumping — and we film all of it, sharing the adventures and extreme hobbies as @roydtriptv.

ParkourSnowboardWakeboardFreedivingMountaineeringCliff Jumping
instagram tiktok

@roydtriptv

  • 23K on Instagram — adventure films, drone aerials & POV sends
  • 33K on TikTok — the extreme cuts that travel furthest
  • Shot by us — the videographer career and this one share a camera bag
  • The rule — freedom of time, any activity, any day of the week
0K
instagram followers
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tiktok followers
weekdays outside
Recognition

Trophies &
receipts.

Next career?

Let's build
something.